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| Welcome to the Rescue Heroes™ Home Page! Fisher-Price is Proud to Host the Home of the Rescue Heroes at www.rescueheroes.com. Are heroes obsolete? Not for most of us and certainly not for kids. Child psychologists, pediatricians and other experts insist that heroes and role models are an important part of a child's healthy development. Identifying with the positive characteristics of heroic people -- real or fictional -- can help children overcome fear and insecurity and instill important values. Fisher-Price® Rescue Heroes™ characters are non-violent action figures designed to stimulate your child's imagination and sense of adventure. The Rescue Heroes, whose mission is always to help and rescue, provide a clear alternative to traditional action figures that rely on super-human powers or weapons to achieve their goals. |
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| Rescue Heroes characters accomplish their missions by relying on positive human virtues like courage, perseverance, resourcefulness, and non-violent problem solving. They can help children understand that concern, compassion, and sensitivity for others is not only right and desirable, but also admirable and cool. Find out more about the Fisher-Price Rescue Heroes at their home page, www.rescueheroes.com! |
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| Click here to read more about the program Fisher-Price has established to honor child heroes across the country: |
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