Once upon a time (back in 1930), Herm Fisher thought the world needed better toys. Toys that “appeal to the imagination, that do something new and surprising and funny.”
So he joined forces with Irving Price and Helen Schelle (who didn’t get her name in the logo. Sorry, Helen). Their first line of toys was called “16 hopefuls,” and included a couple of darling ducks.
Since then, Fisher-Price has kept the original vision of those founders in mind. Along the way, we introduced what’s now known as baby gear – all the stuff that makes baby showers worth having, and adds comfort, security, and convenience to the lives of new parents and babies.
We also remember what started it all—what would make Fisher, Price, and Schelle smile. So our goal is to keep enriching the lives of young families. To help parents soothe newborns to sleep. To encourage babies to make that next “I did it!” move. To see the wonder as toddlers discover the magic of play. To hear a preschooler imagine new worlds and explore everyday ones.
To keep bringing joy to generations.
Mettiamo alla prova i giocattoli: impariamo dagli esperti
Ecco come una designer Fisher-Price (e una mamma) ha trovato l'ispirazione per cambiare il modo in cui i bambini dormono.
Crescono così in fretta. Come fare per stare al passo?
Come ci siamo ripresi il nostro Muuu: I suoni, le immagini e tutto ciò che rende la Fattoria Little People un classico senza tempo
Accomodati: La breve storia di come far sedere un bambino sia diventata un'ispirazione per il nuovo seggiolino "Sit me Up"