Every year, Fisher-Price® participates in numerous toy tests sponsored by parenting magazines, toy industry experts, and the top 75 TV markets in the country. Along with other toy manufacturers, we submit samples of some of our key products for the upcoming year. Then hundreds of lucky children get to play with them for hours … we’re happy to share their favourites with you.
FQ is the leading title for UK dads. This team of gadget loving fathers award only the best products one of their coveted Top Gear Awards.
One of the leading parenting magazines in the UK, Practical Parenting’s esteemed annual awards are tested by real mums at home. Only products valued by mums with great quality and ease of use scoop one of these coveted awards.
The only awards to thoroughly test products in the preschool and childcare sector, winners of the Practical Preschool awards are given an esteemed thumbs-up by the UK’s childcare leaders with products put through their paces in preschools, playgroups, nurseries, childminders homes and after-school clubs up and down the country.
Voted by readers of the magazine and recognising product excellence and value for money, the Prima Baby Reader Awards are one of the most prestigious accolades in the industry.