OFFICIAL CONTEST RULES

THIS CONTEST IS OPEN TO CANADIAN RESIDENTS ONLY (EXCLUDING RESIDENTS OF QUEBEC) AND IS GOVERNED BY CANADIAN LAW

CONTEST PERIOD: The Royally Overjoyed contest (the "Contest") begins On July 9th, 2013 at 10:00:00 a.m. Eastern Time ("ET") and ends on July 15th, 2013 at 11:59:59 p.m. ET (the "Contest Period").

ELIGIBILITY: Contest is open to all legal residents of Canada, except the Province of Quebec, who: (i) have reached the age of majority in their province/territory of Residence at the time of entry; (ii) are the parent or legal guardian of a child (the "Child") between the ages of 1 day to 7 years at the time of entry; except employees, representatives or agents (and those with whom such persons are domiciled, whether related or not) of Mattel Canada, Inc., and Fisher-Price (collectively, the "Sponsor"), their parent companies, subsidiaries, affiliates, prize suppliers, advertising/promotion agencies and the Contest Judges (collectively, the "Contest Parties").

HOW TO ENTER: NO PURCHASE NECESSARY. To enter, go to http://www.fisher-price.com/en_CA/FamilyClub/familysignup.html (the "Website") and follow the on-screen instructions to obtain and complete the registration form (the "Entry Form"), which requires you to: (i) enter your first name, valid email address, telephone number and complete mailing address (including postal code); (ii) indicate that you are over the age of majority in your province/territory of residence; and (iii) indicate that you have read, accept and agree to be legally bound by the terms and conditions of these Official Rules and Regulations (the "Rules"). Once you have fully completed the Registration Form with all required information & you submit the form, we will send you an email indicating next steps. By submitting registration form, you will be entering into Royally Overjoyed contest as well as registering for Fisher-Price email program.

THE PRIZES AND APPROXIMATE RETAIL VALUES: There are two separate sets of prizes 1) For the residents of GTA, 10 VIP Tickets to the Fisher- Price Royally overjoyed baby shower to be held on July 23rd 2013 (Fisher-Price will not provide transportation to attend the event. Every winner can bring one guest) The Royally overjoyed baby shower is a PR event hosted by celebrity mom (Petty Sullivan) in Toronto. Fisher-Price team will award these 10 tickets through raffle to 10 contest participants who are the residents of GTA , in accordance with the procedure set out below., 2) If the winner is not the resident of Greater Toronto Area the Fisher-price team will award a prize pack through raffle.(3) prizes (each, a "Prize") available to be won, as follows: Fisher-Price® Prize Pack: The Fisher-Price® Prize Pack consists of: (i) one (1) My Little Snugabunny™ Bouncer (ARV: $89.99 CAD); (ii) one (1) Laugh & Learn™ Dance & Play Puppy (ARV: $59.99 CAD); and (iii) one (1) Ocean Wonders™ Aquarium (ARV: $54.99 CAD) to be awarded in accordance with the procedure set out below.. Each Prize must be accepted as awarded and is not transferable, assignable or convertible to cash (except as may be specifically permitted by Sponsor in its sole and absolute discretion). No substitutions except at Sponsor's option. Sponsor reserves the right, in its sole and absolute discretion, to substitute any Prize or a component thereof with a prize of equal or greater value, including, without limitation, but at Sponsor's sole and absolute discretion, a cash award. Each Prize will only be awarded to the person whose verifiable full name and valid email address appears on the Entry Form. "ARV" means average retail value.

ODDS OF WINNING
Odds of winning depend on the total number of eligible entries received during the Contest Period and whether the entrant is from Toronto GTA and in the pool of entrants for the VIP ticket prize or outside of GTA and in the pool of entrants for the Fisher-Price prize pack.

PRIZE WINNER SELECTION PROCESS (RAFFLING):
All participants’ names will be collected through their registration process into fisher-price.ca. Fisher-Price team will separate submissions from GTA and put names into raffle for the prize of 10 tickets to the baby shower. All other enteries will be placed in a raffle for Fisher-Price prize packs. The determination as to whether a submission is from GTA or outside GTA will be made on the basis of the address submitted on entry and all determinations are at the sole discretion of the contest organizers and are final and binding.

WINNER SELECTION
On July 15th, 2013 at approximately 12:00 p.m. ET at the offices of Mattel Canada in Toronto, ten (10 ) eligible entrants will be randomly selected from the pool of entries from GTA received during the Contest Period as the potential winners of the five VIP tickets, as described above. The potential VIP ticket Prize winners will be contacted by a representative of one of the Contest Sponsors within five (5) business days of the draw by telephone and/or email, (the method selected in Contest Sponsor’s sole discretion), as provided by the entrants in their Contest entry forms. The Contest Sponsors are not responsible for false, incorrect, changed, incomplete or illegible contact information. Notification is deemed to have occurred immediately upon sending of an email or placing a phone call. Potential VIP ticket Prize winners found to be ineligible, decline to accept the Prize or who are unable to be contacted (including failing to return phone calls or emails) within five (5) business days of the draw will forfeit their VIP ticket Prize and another eligible entrant may be selected in Contest Sponsors’ sole discretion. On July15th, 2013 at approximately 1:00 p.m. ET at the offices of Mattel Canada in GTA three (3) eligible entrants will be randomly selected from the pool of entries from outsideGTA received during the Contest Period as the potential winners of the three prize packs, as described above.

DECLARATION AND RELEASE OF THE GRAND PRIZE WINNERS
Before being awarded a prize, each selected entrant, or if a selected entrant is a Minor, his or her custodial parent or legal guardian, on the Minor’s behalf must:

a) correctly answer, unaided, a time-limited skill-testing mathematical question; and

b) sign a standard form Declaration and Release of Liability (the “Release Forms”) confirming that by entering the Contest:
  • he or she read, understood and accepted these Contest Rules;
  • that he or she freely and voluntarily agrees and does hereby assume any and all risks of personal injury, illness, death arising out of or connected with his or her participation in the Contest and winning a prize; and
  • that he or she releases, discharges, indemnifies and holds harmless the Contest Sponsors, the Affiliates, and each of their respective directors, officers, employees, independent contractors, representatives, licensors and agents as well as their respective advertising and promotional agencies (collectively, the “Releases”) from and against any and all liability due to any injuries, damages or losses to any person , arising in whole or in part, directly or indirectly, from acceptance, possession, misuse or use of the prize, or in connection with participation in this Contest or a Contest-related activity, including, without limitation, any financial, legal or moral responsibility or loss or personal injury including death or damage to or loss of property suffered or incurred or arising from participating in the Contest or accepting a prize.

Release Forms will be emailed to potential winners at the email address provided on their Contest entry forms. Prizes will only be awarded upon (a) verification of the answer to the skill questions and (b) return of the fully executed Release Forms to the email or fax number provided to the Prize winners. Failure to return a signed Release Form as instructed by the Contest Sponsors will result in disqualification.

PUBLICITY RELEASE
By entering the Contest, each entrant (or if an entrant is a Minor, his or her custodial parent or legal guardian) consents to the use of his or her name, city of residence, photograph, voice, likeness, image or any other aspect of his or her personality for any publicity and programming purposes, commercial or otherwise, throughout the world, in all media, in perpetuity, by the Contest Sponsors, promoters and their advertising and promotional agencies, without any obligation, notice, payment or compensation. Such consent shall also be included in the Release Form that the Prize winners (or if such winner is a Minor, his or her custodial parent or legal guardian) sign, as set out above.

CONSENT TO COLLECTION AND USE OF PERSONAL INFORMATION
By entering the Contest and voluntarily providing personal information including, but not limited to, name, address, city, email address, home and office telephone numbers (the “Registrant Information”), each Contest entrant (or if an entrant is a Minor, his or her custodial parent or legal guardian, on the Minor’s behalf) grants permission to the Contest Sponsors to collect and use the Registrant Information for the exclusive purpose of administering the Contest and selecting the Prize winners. Unless consent has been provided by the entrant (or his or her custodial parent or legal guardian, as applicable), no correspondence will take place between the Contest Sponsors and the entrants (or if an entrant is a Minor, his or her custodial parent or legal guardian, on the Minor’s behalf) except in connection with the Contest. To review Contest Sponsors’ privacy policy, visit http://www.fisher-price.ca

GENERAL CONDITIONS: The Releasees will not be liable for: (i) any failure of the Website during the Contest; (ii) any technical malfunction or other problems relating to the telephone network or lines, computer on-line systems, servers, access providers, computer equipment or software; (iii) the failure of any Entry to be received for any reason, including, but not limited to, technical problems or traffic congestion on the Internet or at any website; (iv) any injury or damage to an entrant's or any other person's computer or other device related to or resulting from participating in the Contest; and/or (v) any combination of the above. In the event of a dispute regarding who submitted an Entry, Entries will be deemed to have been submitted by the authorized account holder of the email address submitted at the time of entry. "Authorized account holder" is defined as the person who is assigned an email address by an internet provider, online service provider, or other organization (e.g. business, educational institute, etc.) that is responsible for assigning email addresses for the domain associated with the submitted email address. An entrant may be required to provide proof (in a form acceptable to the Sponsor – including, without limitation, government issued photo identification) that he/she is the authorized account holder of the email address associated with the Entry in question, and, if applicable, that he/she has all necessary consents, permissions and/or licenses as required by these Rules. The Sponsor reserves the right, in its sole and absolute discretion, to withdraw, amend or suspend this Contest (or to amend these Rules) in any way, in the event of an error, technical problem, computer virus, bugs, tampering, unauthorized intervention, fraud, technical failure or any other cause beyond the reasonable control of the Sponsor that interferes with the proper conduct of this Contest as contemplated by these Rules. Any attempt to deliberately damage any website or to undermine the legitimate operation of this Contest in any way (as determined by Sponsor in its sole and absolute discretion) is a violation of criminal and civil laws and should such an attempt be made, the Sponsor reserves the right to seek remedies and damages to the fullest extent permitted by law. The Sponsor reserves the right, in its sole and absolute discretion, to cancel, amend or suspend this Contest, or to amend these Rules, without prior notice or obligation, in the event of any accident, printing, administrative, or other error of any kind, or for any other reason. This Contest is subject to all applicable federal, provincial and municipal laws. The decisions of the Sponsor with respect to all aspects of this Contest are final and binding on all entrants without right of appeal, including, without limitation, any decisions regarding the eligibility/disqualification of entrants and/or Entries. The Sponsor reserves the right, in its sole and absolute discretion, and without prior notice, to adjust any of the dates and/or timeframes stipulated in these Rules, to the extent necessary, for purposes of verifying compliance by any entrant or Entry with these Rules, or as a result of any technical or other problems, or in light of any other circumstances which, in the opinion of the Sponsor, in its sole and absolute discretion, affect the proper administration of the Contest as contemplated in these Rules, or for any other reason. In the event of any discrepancy or inconsistency between the terms and conditions of these English Rules and disclosures or other statements contained in any Contest-related materials, including, but not limited to: the Entry Form, Website, French version of these Rules, and/or point of sale, television, print or online advertising; the terms and conditions of these English Rules shall prevail, govern and control to the fullest extent permitted by law. By entering this Contest, each entrant expressly consents to the Sponsor, its agents and/or representatives, collecting, storing, sharing and using the personal information submitted with his/her Entry only for the purpose of administering the Contest and in accordance with Sponsor's privacy policy (available at: http://www.fisher-price.com/en_CA/privacypolicy.html) and terms of use (available at: http://www.fisher-price.com/en_CA/termsandconditions.html), unless the entrant otherwise agrees. © Mattel, Inc. 2013. All Rights Reserved.